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DULUTH - University of Minnesota-Duluth students, along with demonstrators across the country, wore hooded sweatshirts on Thursday to put focus on the killing of a Florida 17-year-old.
About one month ago, authorities found the body of Trayvon Martin.
Self-appointed neighborhood watchman George Zimmerman allegedly pulled the trigger.
Because of a chilly wind, a hooded sweatshirt is almost the uniform at UMD.
"Wearing a hoodie does not make anybody suspicious. People wear hoodies all the time,” UMD Junior Liliana Marin said. "I wear hoodies almost every day and it doesn't make me suspicious."
"But a black guy wearing a hoodie,” UMD Senior Brian Robertson said. “'Oh, that's very suspicious and we should check out his problem or what he's up to."
That's the point the students want to get across during the developing story of 17-year-old Trayvon Martin - a Florida high school student gunned down after 38-year-old George Zimmerman called 911 with a description.
"Yeah, a dark hoodie like a grey hoodie and jeans,” Zimmerman said in a description to a dispatcher.
"Maybe it was just the hoodie,” Blair Moses, President of UMD’s Black Student Association, said. “But Trayvon did happen to be black, you know?"
Moses says he is helping lead the campaign in Duluth but it has already spread across the country - from Phoenix to members of Congress in Washington.
"I mean we're talking about a human life here. Whether you want to claim self–defense or not, any instance where a life is taken there should be a thorough investigation done,” Moses said.
"And then listening to the 911 call,” Robertson adds, “when the police tell [Zimmerman] not to go after him and he did it anyway. And you can hear if you listen to it he says ‘They always get away'. He was talking about Trayvon who was black."
Zimmerman has not been charged with any crime and demonstrators say that clear injustice has made the movement grow - despite Zimmerman's defense that he was protecting his life from a possible killer.
That is legal under Florida’s “Stand Your Ground” law.
"We want to force people to ask questions and ask what's going on and look further into what's going on down in Florida,” Moses said.
"People try to say that this stuff still does not go on in this country but it does,” Robertson said.