The annual Curling Night in America puts a national spotlight on curling.
Forty athletes on four teams from all around the world will sweep up a lot of attention for the sport.
"It's different and everyday feels like they can do it which is true. Anybody can curl. Anybody can come out here and throw the rocks but it just takes a little effort to be really good at it," said Joe Polo of Team USA.
Following the curling rock took Polo all the way to the Olympics and a bronze medal in 2006.
"The Olympics were pretty surreal," said Polo.
Thursday through Saturday, spectators can watch Polo and the other teams do their best on the ice.
"These guys are competitors but a lot of them are also very good friends," said USA Curling CEO Rick Pantzke.
Curling Night in America is being filmed for NBC Sports and will be shown on Fridays in January and February 2017
"We can play big games if you can play good. Japanese juniors can see it's a good thing for us," said Kosuke Morozumi of Team Japan.
The event will feature teams from the United States, China, Scotland, and Japan.
"We are not good at jet lag, we are getting better now," said Morozumi.
The ice is some of the best cared for in the world.
"The Thanksgiving dinner analogy a lot of preparation it's a feast and then it's over," said Pantzke.
Curling Night in America will be a feast everyone can enjoy.
"It's a great opportunity to showcase the spirit of Duluth and the sport itself," said Pantzke.
Draws begin at 9:15 a.m., 1 p.m., and at 6:30 p.m. on Thursday, Friday, and Saturday. Admission is free.
NBC Sports will get nine programs from the event.