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DULUTH - At 7:00 a.m. Thursday, Target had dozens of people waiting outside to return gifts and take advantage of after Christmas mega discounts.
Consistent lines and shelves filled with returned items will be constant for big box retailers like Target.
"We're really flexible when it comes to returns,” Target executive team leader Allison Helms said. "We try to just make it right with the guest and do whatever we can to return it."
But returning unwanted gifts isn't the only driving force behind all of the foot traffic.
Shoppers are after those after Christmas deals.
"We had quite the mad rush this morning to get some of those deals back there right away," said Helms.
For Target, seasonal products are the after holiday must haves.
"Just get the wrapping paper, get things set for next year, said shopper Tyra Adams. “Then I don't have to go out and buy it at full price."
The 50 percent off wrapping paper, ribbons and Christmas trees are the only reason Adams made the trip.
"I do it every year because I am inherently cheap and I don't like to pay full price for wrapping paper," said Adams.
Shoppers are also zoning in on huge discounts on clothes and electronics.
"People are getting video games, tv's, game systems,” said Helms.
Shoppers also came out in droves to redeem their Christmas gift cards.
"This will be the biggest day for gift cards," said Helms.
Justin Barh tells FOX 21 he will use his gift card to buy the video game he actually wanted for Christmas instead of the one he got.
"I'm gonna buy madden NFLl," he said.
Even though discounts are still fresh, Christmas is now considered old news.
Some retailers have already started to stock their shelves with Valentine's Day products.